Gone are those days when a customer would meander online trying to decide if an online shopping site is worth the risk. Today, eCommerce market accounts for 8.6 percent of all retail spending (eMarketer 2016 report). As eCommerce market continues to evolve, retailers are increasingly endeavoring to provide new and more sophisticated technologies to create incredible digital experiences for buyers. Drones, droids, augmented reality goggles, and smart refrigerators are some of the prominent innovations on the horizon that are expected to transform the eCommerce industry in the upcoming years.
Social commerce has also come with a bang as platforms like Facebook are honing in on eCommerce, with the introduction of Marketplace and introducing buying via Facebook Chat, where customers can book a flight or order merchandise from companies and pay via Chat. Instragram has also introduced shoppable tags helping the digital retail world coin in further on its growing fan base.
Meanwhile, organizations are looking towards curbing the security issues such as hacking, spamming or online fraud that had become a serious concern for most online shoppers, refraining them from purchasing products online. To address the problem, many eCommerce companies are incorporating biometric verification systems that measure the physical characteristics of users such as fingerprints, palm, face, or voice to make a payment.
Among these constantly evolving features in eCommerce organizations need to spearhead themselves to offer the best customer support and partner with the right eCommerce technology solution provider. To assist you our distinguished selection panel comprising of CEOs, CIOs, VCs, industry analysts, and magazine’s editorial board has selected a list of companies that exhibit innovative technologies and approaches.
We have considered the vendor’s ability in building solutions and services that can effectively yet economically account for inventive and intuitive eCommerce offerings. In this edition of CIO Applications, we present to you “Top 25 eCommerce Technology Solution Providers – 2017”.
